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	<title>Chob &#187; Identity</title>
	<atom:link href="http://blog.chop.com.au/category/identity/feed/" rel="self" type="application/rss+xml" />
	<link>http://blog.chop.com.au</link>
	<description>Blog of Leon Wilson, a freelance flash developer based in Sydney, Australia.</description>
	<lastBuildDate>Sat, 21 Jan 2012 22:43:47 +0000</lastBuildDate>
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		<title>XD Visuals HTML website</title>
		<link>http://blog.chop.com.au/2011/07/xd-visuals-html-website/</link>
		<comments>http://blog.chop.com.au/2011/07/xd-visuals-html-website/#comments</comments>
		<pubDate>Tue, 26 Jul 2011 03:10:54 +0000</pubDate>
		<dc:creator>chop</dc:creator>
				<category><![CDATA[Freelance]]></category>
		<category><![CDATA[Graphic Design]]></category>
		<category><![CDATA[Identity]]></category>
		<category><![CDATA[Website]]></category>
		<category><![CDATA[html]]></category>

		<guid isPermaLink="false">http://blog.chop.com.au/?p=1251</guid>
		<description><![CDATA[Just finished a website for Job Wallis at xD Visuals. Comes complete with a customised CMS that is styled as the main website. Built in HTML (no Flash) I used webfonts which are very cool and a billion times more reliable than flash&#8230; ;~ This shows the projects administration page&#8230;.]]></description>
			<content:encoded><![CDATA[<p>Just finished a website for Job Wallis at <a href="http://www.xdvisuals.com">xD Visuals</a>. Comes complete with a customised CMS that is styled as the main website. Built in HTML (no Flash) I used webfonts which are very cool and a billion times more reliable than flash&#8230; ;~</p>
<p><a href="http://blog.chop.com.au/wp-content/uploads/xd_ss_home.jpg"><img class="alignnone size-full wp-image-1271" title="xd_ss_home" src="http://blog.chop.com.au/wp-content/uploads/xd_ss_home.jpg" alt="" width="670" height="481" /></a></p>
<p><a href="http://blog.chop.com.au/wp-content/uploads/xd_ss_admin.jpg"><img class="alignnone size-full wp-image-1261" title="xd_ss_admin" src="http://blog.chop.com.au/wp-content/uploads/xd_ss_admin.jpg" alt="" width="670" height="481" /></a></p>
<p>This shows the projects administration page&#8230;.</p>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Typoart website launch</title>
		<link>http://blog.chop.com.au/2010/11/typoart-website-launch/</link>
		<comments>http://blog.chop.com.au/2010/11/typoart-website-launch/#comments</comments>
		<pubDate>Sun, 28 Nov 2010 23:04:23 +0000</pubDate>
		<dc:creator>chop</dc:creator>
				<category><![CDATA[Dev]]></category>
		<category><![CDATA[Graphic Design]]></category>
		<category><![CDATA[Identity]]></category>
		<category><![CDATA[Website]]></category>
		<category><![CDATA[css]]></category>
		<category><![CDATA[jQuery]]></category>
		<category><![CDATA[logo]]></category>
		<category><![CDATA[typoart]]></category>
		<category><![CDATA[website design]]></category>

		<guid isPermaLink="false">http://blog.chop.com.au/?p=224</guid>
		<description><![CDATA[Recently I have just launched typoart.com.au a HTML/CSS/jQuery based website. Focusing on customised typographical based art, this relatively small e-commerce based website is something I haven&#8217;t done for a long time which is a complete website with no flash. One of the main reasons behind this is small budget, quick turnaround and low and behold [...]]]></description>
			<content:encoded><![CDATA[<p>Recently I have just launched <a title="Typoart" href="http://www.typoart.com.au" target="_self">typoart.com.au</a> a HTML/CSS/jQuery based website. Focusing on customised typographical based art, this relatively small e-commerce based website is something I haven&#8217;t done for a long time which is a complete website with no flash. One of the main reasons behind this is small budget, quick turnaround and low and behold it work on iOS!!!! So I&#8217;ve had a dabble now in jQuery which I find rather cool. However don&#8217;t get me wrong flash is not dead&#8230;. but it has it&#8217;s place and for somthing like this website, there is no need. My CSS is also improving, and I think one of the most important featrue in CSS is <span style="color: #993300;">display:</span></p>
<p><img class="alignnone size-full wp-image-225" title="typoart_homepage" src="http://blog.chop.com.au/wp-content/uploads/typoart_homepage.jpg" alt="typoart_homepage" width="650" height="548" /></p>
<p>Instead of handling the transaction internally, again I have opted for <a href="http://www.paypal.com">Paypal</a>. I find it extremely annoying developing for paypal using there sandbox, it so non user friendly&#8230; well the whole paypal website is good example of frustration! Next e-commerce solution I would like to try something like <a href="http://www.eway.com.au/">eWAY</a>.</p>
<p>I also designed the logotype and am about to start designing all the stationary ect&#8230;.</p>
<p><img class="alignnone size-full wp-image-226" title="typoart__" src="http://blog.chop.com.au/wp-content/uploads/typoart__.jpg" alt="typoart__" width="462" height="226" /></p>
<p>&#8216;<em>Love projects are called love projects for one reason, they send you broke!&#8217;</em><br />
Leon Wilson</p>
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		<title>AIAM100 Launch Party</title>
		<link>http://blog.chop.com.au/2010/08/aiam100-launch-party/</link>
		<comments>http://blog.chop.com.au/2010/08/aiam100-launch-party/#comments</comments>
		<pubDate>Sat, 28 Aug 2010 03:10:56 +0000</pubDate>
		<dc:creator>chop</dc:creator>
				<category><![CDATA[Dev]]></category>
		<category><![CDATA[Flash]]></category>
		<category><![CDATA[Freelance]]></category>
		<category><![CDATA[Graphic Design]]></category>
		<category><![CDATA[Identity]]></category>
		<category><![CDATA[Website]]></category>

		<guid isPermaLink="false">http://blog.chop.com.au/?p=194</guid>
		<description><![CDATA[After a year and a half of telling people I&#8217;ve been building this site, we finally had the AIAM100.com website and exhibtion launch party on Friday night at Cooee Art Gallery in Lamrock Ave. Bondi. Australian Indienous Art Market top 100 (AIAM100) is a website show casing the top Australian indigenous artists based on their [...]]]></description>
			<content:encoded><![CDATA[<p>After a year and a half of telling people I&#8217;ve been building this site, we finally had the <a href="http://www.aiam100.com/">AIAM100.com website</a> and exhibtion launch party on Friday night at <a href="http://www.cooeeart.com.au" target="_blank">Cooee Art Gallery</a> in Lamrock Ave. Bondi.</p>
<blockquote><p>Australian Indienous Art Market top 100 (AIAM100) is a website show casing the top Australian indigenous artists  based on their market performance in the secondary art market. Over 130 profiles compiled by Adrian Newstead give the user a detailed view of each artist. Market Performance results are supplied by <a title="Australia Art Sales Digest" href="http://www.aasd.com.au" target="_blank">Australian Art Sales Digest</a> (AASD), these results allow the AIAM100 to calculate the AIAM100 index and rank each artist accordingly. It also provides the overall health of the industry, for example the peak in 2007.</p></blockquote>
<p><img class="size-full wp-image-195" title="aiam100_opening" src="http://blog.chop.com.au/wp-content/uploads/aiam100_opening.jpg" alt="Adrian Newstead at the opening of the AIAM100 website and exhibiton" width="650" height="971" /></p>
<p><em>Adrian Newstead at the opening of the AIAM100 website and exhibiton</em></p>
<address> </address>
<address> </address>
<p><img class="size-full wp-image-196" title="speech_opening" src="http://blog.chop.com.au/wp-content/uploads/speech_opening.jpg" alt="Ruth Hessey &amp; Adrian Newstead" width="650" height="394" /></p>
<p><em>Ruth Hessey &amp; Adrian Newstead</em><em><br />
</em></p>
<p>Being completely built in Flash I see this website as being a RIA rather than just a website. I know I know, it&#8217;s not the normal site to be completely built in Flash, and it raised numerous challenges along the way, especially regarding text layout, formatting and resizing (which are basic things we take for granted in developing an html based site). 50% of the site is it&#8217;s cutom built php based CMS, along with an extensive database, allowing AIAM administrators to easily publish new artists profiles.</p>
<p>Although i&#8217;ll still be working on adding a few more features it&#8217;s a great feeling to get <a href="http://www.aiam100.com/">AIAM100.com</a> site live into the public.</p>
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		<item>
		<title>Wireless Alarm Logo</title>
		<link>http://blog.chop.com.au/2009/11/wireless-alarm-logo/</link>
		<comments>http://blog.chop.com.au/2009/11/wireless-alarm-logo/#comments</comments>
		<pubDate>Tue, 17 Nov 2009 07:08:53 +0000</pubDate>
		<dc:creator>chop</dc:creator>
				<category><![CDATA[Graphic Design]]></category>
		<category><![CDATA[Identity]]></category>

		<guid isPermaLink="false">http://blog.chop.com.au/?p=123</guid>
		<description><![CDATA[Logo Design I created for a friend in London.]]></description>
			<content:encoded><![CDATA[<p>Logo Design I created for a friend in London.</p>
<p><img class="alignnone size-full wp-image-122" title="logo02b_650" src="http://blog.chop.com.au/wp-content/uploads/logo02b_650.jpg" alt="logo02b_650" width="659" height="273" /></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Canopy Logo</title>
		<link>http://blog.chop.com.au/2009/08/canopy-logo/</link>
		<comments>http://blog.chop.com.au/2009/08/canopy-logo/#comments</comments>
		<pubDate>Fri, 21 Aug 2009 04:57:41 +0000</pubDate>
		<dc:creator>chop</dc:creator>
				<category><![CDATA[Graphic Design]]></category>
		<category><![CDATA[Identity]]></category>

		<guid isPermaLink="false">http://blog.chop.com.au/?p=108</guid>
		<description><![CDATA[Recently desgined a logo for Canopy Artspace up in cairns, tropical North Queensland. Canopy is devoted to contemporary indigenous art and encompasses three organisations under its umbrella.  The logo symbolises a  &#8216;mosquito coil&#8217; with the smoke from the coil forming the lettering, the 3 rings of the coil represent the 3 different organisations, this concept [...]]]></description>
			<content:encoded><![CDATA[<p>Recently desgined a logo for Canopy Artspace up in cairns, tropical North Queensland. Canopy is devoted to contemporary indigenous art and encompasses three organisations under its umbrella.  The logo symbolises a  &#8216;mosquito coil&#8217; with the smoke from the coil forming the lettering, the 3 rings of the coil represent the 3 different organisations, this concept was orgianlly created by Theo Tremblay who runs Editions Tremblay Print Workshop housed at Canopy Arts.</p>
<p style="text-align: center;"><img class="size-full wp-image-109 aligncenter" title="Canopy Logo" src="http://blog.chop.com.au/wp-content/uploads/blog_canopy_logo.jpg" alt="Canopy Logo" width="650" height="650" /></p>
]]></content:encoded>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Lighting Hospital UK &#8211; Logo Design</title>
		<link>http://blog.chop.com.au/2009/04/lighting-hospital-uk-logo-design/</link>
		<comments>http://blog.chop.com.au/2009/04/lighting-hospital-uk-logo-design/#comments</comments>
		<pubDate>Wed, 01 Apr 2009 12:07:23 +0000</pubDate>
		<dc:creator>chop</dc:creator>
				<category><![CDATA[Graphic Design]]></category>
		<category><![CDATA[Identity]]></category>
		<category><![CDATA[logo]]></category>

		<guid isPermaLink="false">http://blog.chop.com.au/?p=77</guid>
		<description><![CDATA[Just completed a Logo Design for a good friend over at &#8216;The Lighting Hospital&#8216; in Bath, UK. Specialising in fixing industrial lighting electronics, my logo tries to emulate/REPRAZENT lights/electronics in a fix in kind of way. My preferred chioce is the cross shape, currentlty being referred to as the &#8216;Cheese&#8217; it meant to be a [...]]]></description>
			<content:encoded><![CDATA[<p>Just completed a Logo Design for a good friend over at &#8216;<a href="http://www.the-hospital.co.uk" target="_blank">The Lighting Hospital</a>&#8216; in Bath, UK. Specialising in fixing industrial lighting electronics, my logo tries to emulate/REPRAZENT lights/electronics in a fix in kind of way. My preferred chioce is the cross shape, currentlty being referred to as the &#8216;Cheese&#8217; it meant to be a light beam shining over a cross, connected to it is circuitry which forms the conneting to the name. The font used is orator, a classic monospace face designed font.</p>
<p>The client finally decided on the &#8216;H&#8217; design rather than the cross.</p>
<p>Which one do you prefer?</p>
<p> <img src='http://blog.chop.com.au/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' />  L.</p>
<p><img class="alignnone size-full wp-image-90" title="lightinghospital_logo_witho" src="http://blog.chop.com.au/wp-content/uploads/lightinghospital_logo_witho.jpg" alt="lightinghospital_logo_witho" width="640" height="1135" /></p>
]]></content:encoded>
			<wfw:commentRss>http://blog.chop.com.au/2009/04/lighting-hospital-uk-logo-design/feed/</wfw:commentRss>
		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>Wealth Achievers Logo</title>
		<link>http://blog.chop.com.au/2009/02/wealth-achievers-logo/</link>
		<comments>http://blog.chop.com.au/2009/02/wealth-achievers-logo/#comments</comments>
		<pubDate>Sat, 28 Feb 2009 05:08:06 +0000</pubDate>
		<dc:creator>chop</dc:creator>
				<category><![CDATA[Graphic Design]]></category>
		<category><![CDATA[Identity]]></category>
		<category><![CDATA[Illustrator]]></category>
		<category><![CDATA[logo]]></category>

		<guid isPermaLink="false">http://blog.chop.com.au/?p=71</guid>
		<description><![CDATA[Redesign of old logo I came up with these ideas, No.1 is the closest to the original and is the one which was selected and considering the subject (Finance company&#8230;. yawn) it&#8217;s the one I prefer.]]></description>
			<content:encoded><![CDATA[<p>Redesign of old logo I came up with these ideas, No.1 is the closest to the original and is the one which was selected and considering the subject (Finance company&#8230;. yawn) it&#8217;s the one I prefer.</p>
<p style="text-align: center;"><img class="size-full wp-image-72 aligncenter" title="wealth_achievers_logo2" src="http://blog.chop.com.au/wp-content/uploads/wealth_achievers_logo2.jpg" alt="wealth_achievers_logo2" width="446" height="746" /></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Chob, Blog, Gob, Knob&#8230;.</title>
		<link>http://blog.chop.com.au/2009/02/chob-blog-gob-knob/</link>
		<comments>http://blog.chop.com.au/2009/02/chob-blog-gob-knob/#comments</comments>
		<pubDate>Thu, 12 Feb 2009 03:10:30 +0000</pubDate>
		<dc:creator>chop</dc:creator>
				<category><![CDATA[General Banta]]></category>
		<category><![CDATA[Identity]]></category>
		<category><![CDATA[banta]]></category>
		<category><![CDATA[Graphic Design]]></category>
		<category><![CDATA[logo]]></category>
		<category><![CDATA[portmanteau]]></category>

		<guid isPermaLink="false">http://blog.chop.com.au/?p=31</guid>
		<description><![CDATA[To give my blog a tiny bit of personality I decided I would create a &#8216;portmanteau&#8216; word and join &#8216;Chop&#8217; and &#8216;Blog&#8217; together creating &#8216;Chob&#8217;. I think it works in a number of ways anyway, I am trying to impress my brother as he is a linguist. Next I decided to create a logo, realistically [...]]]></description>
			<content:encoded><![CDATA[<p>To give my blog a tiny bit of personality I decided I would create a &#8216;<a href="http://en.wikipedia.org/wiki/Portmanteau">portmanteau</a><strong>&#8216; </strong>word and join &#8216;Chop&#8217; and &#8216;Blog&#8217; together creating &#8216;Chob&#8217;. I think it works in a number of ways anyway, I am trying to impress my <a href="http://www.matjjin-nehen.com/">brother</a> as he is a linguist.</p>
<p>Next I decided to create a logo, realistically I didn&#8217;t want to think to much about it.. It&#8217;s JUST a blog. So I punched out this. I chose &#8216;a&#8217;, as it&#8217;s a little easier to work with being more &#8216;Web 2&#8242; orientated. Do I sound like a knob?<img class="alignnone size-full wp-image-41" title="Chob Logo Design" src="http://blog.chop.com.au/wp-content/uploads/chob_logo1.jpg" alt="Chob Logo Design" width="600" height="246" /></p>
]]></content:encoded>
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		<slash:comments>2</slash:comments>
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